Social Media Automation & RSS Marketing Blog

Emoji can make captions friendlier and easier to scan, or cluttered and inaccessible. Practical rules for emoji by network, brand, audience and automated posts.

Magento and Adobe Commerce have built-in RSS feeds for new products, specials and categories. Learn how to enable them, find the URLs and auto-post products.

How furniture and mattress stores can auto-post new collections, showroom events, delivery news and buying guides from their product and blog RSS feeds.

iCal feeds put events into people's calendars, while RSS feeds announce them on social media and in readers. Learn which to use, and why most need both.

Content pillars give a small business three to five themes to post about, so social media stays consistent. Learn how to pick, balance and automate them.

Opening an RSS feed in a browser shows raw XML. Learn how XSLT and CSS stylesheets make it readable, what browser changes mean, and safer ways to help visitors.

How tourism boards and destination marketing organisations can auto-post events, travel guides and visitor alerts in several languages from their RSS feeds.

Telegram, Viber and Discord channels deliver to subscribers directly, while social feeds rank posts. Compare reach, formats and automation to choose a mix.

Should the link go in the post or the first comment? A clear look at reach, clicks, automation and what each network really allows, without the myths.

Custom post types in WordPress have their own RSS feeds, but they are easy to miss. Learn the feed URLs, common problems and how to auto-post CPT content.

How music schools and private teachers can auto-post recital dates, enrolment news, practice tips and student videos from an RSS feed to every social channel.

POSSE means publishing on your own website first and syndicating copies to social networks. Learn how it works, why it protects you and how to automate it.