
Updated: 2026-09-28
Short answer: the page administrator enables Lapas API in the Draugiem.lv page settings and pastes the app key and API key into PostRSS under Accounts → Add new Draugiem.lv account — there is no app to register. Then open Targets → Add feed, choose Draugiem.lv in Target settings — where you also choose whether items appear as regular page posts or are published as page news — and add your feed under Add source (Type = RSS feed, Link = your feed address). Each item is posted to the page's Runā feed with text, a link and the article picture. Draugiem.lv is included from the Professional plan.
Draugiem.lv is Latvia's own social network, and one of the few national networks anywhere that held its ground after Facebook arrived. For a business selling in Latvia it is not a curiosity — it is a place where a meaningful share of the adult population still has an account and checks a feed. This guide is the long version; the auto-post RSS to Draugiem.lv page has the short one.
The connection is made at the page level, and it starts with a setting rather than a signup. A page administrator enables Lapas API in the page settings, and Draugiem.lv issues two values — an app key and an API key — which go into PostRSS together.
There is no application to register and no review. What there is, is a requirement that somebody with administrator rights on the page does the enabling, so if you are running this for a client or an employer, that is the person to ask.
Draugiem.lv gives pages two publishing surfaces, and the Target setting decides which one your feed uses.
Most feeds belong in the first. The second is worth reserving for the handful of announcements a year that genuinely warrant it, because a news surface used for everything stops being read as news.
The instinct outside the Baltics is to treat a country-specific network as a rounding error. In Latvia that instinct is wrong, and the reason is demographic rather than technical: Draugiem.lv holds an older, settled audience that never fully migrated, and reaching them on Facebook or Instagram means competing for attention they do not spend there.
For a Latvian retailer, service business or local publisher, the honest calculation is that one Target on Draugiem.lv may deliver more of the right readers than a much larger account on an international network. The same argument applies to OK.ru, LINE and the other regional destinations: audience location beats platform size.
Each new feed item is posted with three things: the item's text, a link back to your article and the article picture. That combination matters on a network where the feed is visual and a bare link performs poorly.
The usual caveat applies, and it is the one that catches most people: the picture has to be in the feed. Many site themes show a featured image on the page and leave it out of the RSS entirely, which produces posts with text and a link and no image at all. Open your feed in a browser and look at one item before concluding the integration is at fault.
Text length is worth a thought too. The item text goes out as the post, so a feed of full articles produces long posts. If your source is long-form, a category feed of shorter announcements usually reads better on a social page than the blog feed does.
PostRSS publishes items that appear in the feed after the Target starts running. It does not import the back catalogue — the alternative would be a destination flooded with years of archive on its first day.
The feed decides the quality of the result more than any setting does.
Draugiem.lv is included from the Professional plan. Each destination you connect counts as one Target, and your plan decides how many Targets and how many posts a month you get. An annual subscription is cheaper than paying monthly. Current limits per tier are on the pricing page, and the full lineup of 66 networks is on the supported networks page. The Draugiem.lv page has the short version of the setup.
No. A page administrator enables Lapas API in the page settings, and Draugiem.lv issues an app key and an API key. There is nothing to submit for review.
Someone with administrator rights on the page, because enabling Lapas API is a page setting.
The page's regular stream of posts. Items arrive there with text, a link and the article picture, which suits ongoing publishing.
For the small number of announcements a year that genuinely warrant a formal news post. A news surface used for everything stops being read as news.
Yes, when the feed item carries one. Items without a picture are posted with text and the link.
Generally no. Inside Latvia it reaches an older, settled audience that never migrated to the international networks, which is exactly the audience hardest to reach elsewhere.
The Professional plan.
Draugiem.lv is a page-level integration that an administrator switches on in the page settings: two keys, one choice between the Runā feed and page news, and a Latvian audience that other networks reach poorly. It is included from the Professional plan.
What changed in the networks, what broke, and how to fix it before it costs you reach.