RSS Automation

Google Chat sits in an awkward spot for anyone trying to automate it. It is used by every organisation on Google Workspace, whi...

Language schools and tutoring centres sell against a calendar their customers already carry in their heads. Term dates, exam se...

A bakery's product has a shelf life measured in hours. That single fact makes its marketing unlike almost any other retailer's,...

Garden centres run on a calendar no other retailer shares. Demand does not rise gently through the year — it arrives in w...

A driving school has a marketing problem that most local businesses do not: almost every customer buys exactly once. There are ...

Real estate investors and house flippers market a fundamentally different story than a traditional real estate agent. An agent ...

Locksmiths and home security installers have a marketing problem that's almost the opposite of most local businesses: people se...

A limousine or ground transportation company runs on trust signals: on-time performance, fleet quality, and visible proof that ...

Farcaster keeps coming up in conversations about "the next open social protocol," and its main client, Warpcast, has a small bu...

Pallyy shows up constantly in "best social media scheduler" roundups, usually praised for its drag-and-drop calendar and Instag...

An independent bookshop has the single best raw material for social media of any small business: a constant stream of genuinely...

Open any podcast's RSS feed and you'll find a tag that does more work than almost anything else in the document: <enclosure&...