RSS Automation

Twice a year, a predictable wave of confusion arrives. Automated posts that had been landing at eight in the morning start land...

Two problems account for most of the confusion people have with automated posting. Either an article that was published weeks a...

OpenCart runs a very large number of small and mid-sized independent stores, and it has a characteristic its bigger rivals do n...

PrestaShop merchants publish more content than almost any other kind of website owner and promote less of it than almost anyone...

Google Chat sits in an awkward spot for anyone trying to automate it. It is used by every organisation on Google Workspace, whi...

Language schools and tutoring centres sell against a calendar their customers already carry in their heads. Term dates, exam se...

A bakery's product has a shelf life measured in hours. That single fact makes its marketing unlike almost any other retailer's,...

Garden centres run on a calendar no other retailer shares. Demand does not rise gently through the year — it arrives in w...

A driving school has a marketing problem that most local businesses do not: almost every customer buys exactly once. There are ...

Real estate investors and house flippers market a fundamentally different story than a traditional real estate agent. An agent ...

Locksmiths and home security installers have a marketing problem that's almost the opposite of most local businesses: people se...

A limousine or ground transportation company runs on trust signals: on-time performance, fleet quality, and visible proof that ...