Social Media Automation & RSS Marketing Blog

Twice a year, a predictable wave of confusion arrives. Automated posts that had been landing at eight in the morning start landing...

Two problems account for most of the confusion people have with automated posting. Either an article that was published weeks ago ...

OpenCart runs a very large number of small and mid-sized independent stores, and it has a characteristic its bigger rivals do not:...

PrestaShop merchants publish more content than almost any other kind of website owner and promote less of it than almost anyone. A...

Google Chat sits in an awkward spot for anyone trying to automate it. It is used by every organisation on Google Workspace, which ...

Language schools and tutoring centres sell against a calendar their customers already carry in their heads. Term dates, exam seaso...

A bakery's product has a shelf life measured in hours. That single fact makes its marketing unlike almost any other retailer's, an...

Garden centres run on a calendar no other retailer shares. Demand does not rise gently through the year — it arrives in waves tied...

A driving school has a marketing problem that most local businesses do not: almost every customer buys exactly once. There are no ...

Real estate investors and house flippers market a fundamentally different story than a traditional real estate agent. An agent sel...

Advanced Custom Fields (ACF) is one of the most widely installed WordPress plugins for a reason: it lets a site store structured d...

When an RSS feed stops updating on a social account, the actual cause is almost always sitting in an HTTP response header that nob...