Can You Auto-Post Your RSS Feed to Yelp? If you run a local business and you've gotten used to your blog posts, menu updates, o...
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Language schools and tutoring centres sell against a calendar their customers already carry in their heads. Term dates, exam se...
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A bakery's product has a shelf life measured in hours. That single fact makes its marketing unlike almost any other retailer's,...
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Garden centres run on a calendar no other retailer shares. Demand does not rise gently through the year — it arrives in w...
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A driving school has a marketing problem that most local businesses do not: almost every customer buys exactly once. There are ...
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An independent bookshop has the single best raw material for social media of any small business: a constant stream of genuinely...
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A marina posts a slip availability update in April, a boat dealership shares a new arrival in May, and by August both social pa...
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An adult daughter researching memory care for her father does the same thing everyone does before a major decision: she checks ...
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A credit union with four branches and a two-person marketing team has the same social media obligations as a regional bank with...
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Most optometry and eye care practices post to Facebook and Instagram in bursts — a flurry of updates around back-to-school eye ...
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Amusement parks and family entertainment centers live and die by a calendar that almost no other local business has to think ab...
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Pet sitting, dog walking, and boarding businesses sell something harder to prove than almost any other local service: the willi...
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